San Jose is buzzing with Ragan Cisco conference attendees tweeting furiously as we take in all the juicy nuggets of info from great speakers at this conference for Social Media and Communications.
From Gamification to Social Media Optimization (yes, it does exist!) to SoLoMo (Social, Local, Mobile) we've hashed out all the nuances in the world in which we live today.
A summary of top takeways:
- Globally, more people own cellphones than toothbrushes
- 85% of B2B buyers are engaged in some type of social activity during work
- Interactions will shape new age of social
- Content must be interesting first, branded later
- Gamification will become even more robust and widespread for areas like internal HR performance reviews, ways for brands to connect with audiences in meaningfull ways
Check out the hashtag #RaganCisco on Twitter to follow along as we wrap it up today and check out our slideshow below for all the pictures from the event


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