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DEFINING INSIGHTS

Ideas to Add Text Messaging to Your Business

Friday, June 19, 2009 by Jeremy Bromwell
After the recent L.G. National Texting Championship this week text messaging has been on my mind.  I came across a great article on ClickZ recently about how to begin integrating text messages with your business and mobile advertising strategy.

The author, Jack Aaronson, listed 7 ways to get started:
  • Order Status
  • Product Availability and Purchasing
  • Ratings and Reviews
  • Similar Items
  • Multimedia Messages
  • Policies and Store Hours/Locations
  • In-store Customer Service

There are many other uses for text messaging outside of the retail environment but these are just a few suggestions to help you generate ideas to help your business.  A mobile strategy, when well planned and thoughtfully implemented, can provide additional lift to other forms of media and advertising.

View the full article here or call me at Definition 6 to talk about how we can help develop your mobile marketing strategies.
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