Company culture, especially within advertising and marketing, is an important aspect to productivity. At Definition 6 we’re constantly thinking of how to create another winning brand experience for our clients like Coca-Cola or HBO. The juices are always flowing and the gears are always grinding. It’s nice to add a little of flavor to the mix. Around the offices of Google you may find massage chairs and around the offices of Nike, hot showers. But around Definition 6, on any given day, you will find man’s best friend. We like to keep our K-9 companions close by in both of our offices in Atlanta and New York.
The daily grind can be a difficult pill to swallow, but our four-legged friends really shine some light into our office. COO and President, Jeff Katz, dropped a little bit of Def6 dog history on last week. This what he had to say, "Dogs have been a part of Definition 6 since the early days when our CEOs dog had her own Board of Director’s seat. You can’t help but smile when you see the D6 dogs interact. We all know their schedules, when they make their rounds, they know the treat givers, the cat lovers and ball throwers. Agency life can get stressful and believe it or not some of us may even be tempted to raise our voices, but for some reason people tend not to raise their voices when our 4 legged companions are in the room...
The privilege to bring your dog comes with great responsibility and the “dog owners” group does a pretty good job managing the canine community and helping new dogs (and their owners) get acclimated or sometimes encouraged to stay home. Like all of us at D6 our pups work hard and play hard."
The dogs of Definition 6 have become a staple and many local businesses in the area remember us for the wagging tails upon entry in our Atlanta headquarters. Having our dogs around the office is one of the aspects that excited me about working at Definition 6. I loved that the office allowed pets, and I can attest that my dog is much happier coming into work every day with me instead of being left at home. Traffic coordinator, Amanda Hilyer, is grateful she can bring her pug into the def6 offices daily. "My dog is a huge part of my life. I take her everywhere and having the opportunity to take her to work is awesome! When I'm at work I don’t worry about her being locked in the house, having to go potty, or being late to feed her. It is one less stress in my life and gives me something to laugh at on hard days. I love bringing CoCo Chanel to work every day! Thanks Michael and Jeff!"
Social Media Director, Jon Accarrino, loves bringing in his pups and they love it too. “Frankie & Brandy, love to come to work. If you haven't already met them, Frankie is a not-so-miniature Dachshund (he has a food obsession) and Brandy is a Vizsla-Beagle mix. Sometimes I drive into work and bring both dogs, but usually I just bring Brandy. She's a service animal and I have special permits that allow me to bring her places most dogs aren’t like the subway.”
Jon's dogs even tweet! “They both tweet under the same Twitter account: @TurdsandTreats or you can find photos of them on their Facebook fan page: TurdsandTreats." The dogs add some very funny and very furry character to the office, they brighten up everybody's day. It's hard to be in a bad mood when there is a 70 pound black lab at your feet.
Look out for the next dog blog to meet some of the office pups.