Today Coke released the “Happiness Truck”, a new online video that features a Coca-Cola delivery truck delivering doses of happiness in the streets of Rio De Janeiro, Brazil. This video marks the first stop for the “Happiness Truck”, created by Coca-Cola and Definition 6.
The award-winning “Happiness Machine” left over 3million viewers with the question, “Where Will Happiness Strike Next?”. Coca-Cola has since launched more than 25 videos around the globe that took inspiration from the original “Happiness Machine”. Watch the original piece produced by Definition 6 below. Also, check out Coke’s Where Will Happiness Strike Next Facebook Hub to see happiness strike all over the world.