You’ve probably heard about location-based services like Foursquare and Gowalla, but have you tried Pegshot yet? Instead of answering the question “Where are you?”, Pegshot tells your friends “What’s happening where you are?” by enabling users to quickly share videos and photos with their social networks. The application allows users to “peg” a shot from their location and post it to Twitter, Facebook, Flickr, Tumblr, Digg and Posterous in real-time.
There are many ways in which brands can take advantage of Pegshot to increase awareness and engagement with their organization. Pegshot is especially well-suited for promoting events as it facilitates quick and easy sharing of photos and videos in real-time, allowing immediate visibility on the social web. This means your audience can interact with your events while they are happening even if they cannot be there.
Real-time sharing also increases pass along rates since, attendees are usually active on social networks at events and can quickly view your content and re-tweet it, “Like” or comment on it. Not only can content be published on your social media accounts, but Pegshot even allows you to post photos and videos directly to your company’s website. In most cases, companies allow only their employees to publish content to their website to ensure that all material is appropriate.
To take advantage of Pegshot at your next event, follow these easy steps:
1. Create your event.
Add your event by filling out the details of your event including the name, date, your Twitter hashtag, and location. Your event will appear on any user’s mobile device in the surrounding area.
2. Create a branded landing page for your event.
You can create a custom branded landing page for you event or choose your Twitter background.
3. Promote your event and add contributors.
Pegshot offers a custom registration page so you can collect as many contributors as possible. You can use this custom landing page to promote your event across social networks as well as your website, email and print marketing initiatives.
4. Capture your event as it’s happening.
Now you’re ready to begin pegging photos and videos of your event in real-time. Your contributors as well as any Pegshot users in the vicinity can share content of your event which will be displayed on your custom landing page in addition to social networks and your website (if permission is granted.)
There are many ways in which brands can take advantage of Pegshot to increase awareness and engagement with their organization. Pegshot is especially well-suited for promoting events as it facilitates quick and easy sharing of photos and videos in real-time, allowing immediate visibility on the social web. This means your audience can interact with your events while they are happening even if they cannot be there.
Real-time sharing also increases pass along rates since, attendees are usually active on social networks at events and can quickly view your content and re-tweet it, “Like” or comment on it. Not only can content be published on your social media accounts, but Pegshot even allows you to post photos and videos directly to your company’s website. In most cases, companies allow only their employees to publish content to their website to ensure that all material is appropriate.
To take advantage of Pegshot at your next event, follow these easy steps:
1. Create your event.
Add your event by filling out the details of your event including the name, date, your Twitter hashtag, and location. Your event will appear on any user’s mobile device in the surrounding area.
2. Create a branded landing page for your event.
You can create a custom branded landing page for you event or choose your Twitter background.
3. Promote your event and add contributors.
Pegshot offers a custom registration page so you can collect as many contributors as possible. You can use this custom landing page to promote your event across social networks as well as your website, email and print marketing initiatives.
4. Capture your event as it’s happening.
Now you’re ready to begin pegging photos and videos of your event in real-time. Your contributors as well as any Pegshot users in the vicinity can share content of your event which will be displayed on your custom landing page in addition to social networks and your website (if permission is granted.)
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